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TSK, la cocina de Gran Hermano - Cocina Integral
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TSK, la cocina de Gran Hermano

25/09/2008

The Singular Kitchen participa en el programa televisivo Gran Hermano, como una de las estrellas que forman el proyecto de La casa del futuro. La firma está presente en la serie con una cocina Spot de la colección TSK Gran Lujo.

Para recrear <i>La casa del futuro</i>, la productora de Gran Hermano seleccionó a The Singular Kitchen para que fabricara una cocina espectacular que casara con las otras estancias de la casa. El proyecto se ha materializado en un diseño realmente impresionante  diseñado con el modelo Spot de la colección TSK Gran Lujo, fabricado íntegramente en las instalaciones de Nolte (Lonhe – Alemania) y en el que se han utilizado los elementos más tecnológicos y destacados que existen en el mercado actual.

Por otra parte, la productora pidió a TSK la reproducción de la cocina de la primera edición de Gran Hermano, un reto que la empresa ha llevado a cabo junto con la marca Alno. La cocina es de la colección TSK Lujo, ha sido fabricada íntegramente en las instalaciones de WELLMANN (Enger – Alemania) y utiliza el programa W4 – 319, un polímero mate aterciopelado de gran calidad y resistencia.

 

Para equipar esta cocina, TSK ha contado con la participación de marcas como Whirlpool, Franke, Smeg, Shock y Fagor.
 
Además de esta acción de product placement, The Singular Kitchen pondrá en marcha campañas en diversos medios, especialmente mediante cartelería en el punto de venta.

* Para más información:www.thesingularkitchen.com

 

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