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Sonae Arauco y Alvic, en la muestra Easy Contract de FIMMA-Maderalia - Cocina Integral
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Sonae Arauco y Alvic, en la muestra Easy Contract de FIMMA-Maderalia

05/01/2018

El hotel urbano ideado por el diseñador y arquitecto valenciano Ramón Esteve para la exposición Easy Contract de FIMMA-Maderalia 2018 va tomando forma. La instalación contará con materiales y productos de los expositores presentes en esta edición de la feria, especialmente de Sonae Arauco, Grupo Alvic y Faus.

05.01.2018 Sonae Arauco, Grupo Alvic y Faus, con una notable presencia expositiva en el escaparate de FIMMA-Maderalia 2018 (Valencia, 6-9 de febrero), cederán algunos de sus productos y materiales más innovadores para vestir una instalación llamada a ser la gran estrella de la próxima edición de la feria.


El diseñador y arquitecto Ramon Esteve, uno de los profesionales más reputados del sector, ha planteado un gran espacio en el que se inspirarán cuatro ambientes a través de una paleta cromática de cuatro tonos, el hotel urbano de la muestra Easy Contract. Así, para el lobby se ha escogido el gris, el negro para la zona de cocktail/bar, una zona de infinity pool en cubierta con el blanco como color principal y, ya por último, el marrón para la zona chill.

Instalación virtual

La instalación generará estos espacios de manera virtual, diseñando imágenes como planos retroiluminados de estos espacios. Así, el espacio real encontrará continuidad en el espacio virtual a través de estas imágenes, que expandirán la percepción arquitectónica del stand al superar sus límites en profundidad y altura.

*Para más información: fimma-maderalia.feriavalencia.com

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