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Pepe Rodríguez, imagen de SC Herrajes - Cocina Integral
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Pepe Rodríguez, imagen de SC Herrajes

10/12/2015

El presentador de Masterchef Pepe Rodríguez será la imagen publicitaria de SC Herrajes durante el año 2016.

Pepe Rodríguez, propietario del restaurante El Bohío, en Illescas (Toledo), con una estrella Michelin, es, además de su reconocido prestigio como cocinero, uno de los actuales presentadores del concurso de cocina Masterchef España.

Pepe Rodríguez, imagen de SC Herrajes

La elección de Pepe como imagen de SC Herrajes se fundamenta en los valores que tanto el chef como la firma tienen en común: la apuesta por el valor del producto, la búsqueda de la máxima calidad, la atención al detalle, la cercanía con el cliente final… Cabe decir, además, que tanto el restaurante de Pepe como SC tienen su sede en illescas, y entre ellos existe una estrecha amistad desde hace mucho tiempo.

Entre las acciones que SC llevará a cabo con su nueva imagen, destaca la presencia de Pepe en la publicidad de la firma en revistas, web y redes sociales, así como en elementos publicitarios en puntos de venta autorizados. Pepe también asistirá al stand de SC Herrajes en Maderalia 2016 (si el rodaje de Masterchef se lo permite), donde pasará un día con los clientes de la empresa, para después ofrecer en el centro del recinto una degustación de dulces diseñados por él y una copa patrocinada por SC, para todos los asistentes de la feria que se quieran acercar.

* Para más información: www.sc-herrajes.com

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