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Nuevo showroom Decoractiva - Cocina Integral
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Nuevo showroom Decoractiva

15/07/2010

Inca Activa, plataforma integrada en Grupo Activa y con sede en Esquivias (Toledo), inauguró el pasado 8 de julio un showroom DECORactiva en sus instalaciones. Lo hizo de la mano de Grupo Electrolux.

Con más 250 metros cuadrados de exposición de electrodomésticos, muebles de cocina, muebles y mamparas de baño, mobiliario auxiliar, armarios y calderas, Inca Activa ha completado su fase de puesta en marcha y desarrollo del proyecto Decoractiva en su zona de influencia (Madrid y zona centro).


 
Este nuevo showroom es una muestra del modelo de negocio para el canal especialista que propone Inca Activa, un patrón sobre el que ha trabajado desde el comienzo del proyecto Decoractiva, con el fin de dotar al punto de venta especialista de todas las herramientas necesarias para permitirle ampliar su oferta de negocio y diversificar así sus ventas.

La oferta de servicios y valores añadidos de Inca Activa para las tiendas especialistas ha convertido a esta plataforma en el proveedor integral para los asociados Decoractiva: proveedor de mobiliario de cocina (Fagor y Pino), de electrodomésticos de las principales marcas del canal, de mobiliario auxiliar, de frentes y vestiduras de armarios, de encimeras de piedra natural y sintética, de instalación de calderas y circuitos de calefacción, de programa de diseño (con Teowin), de especialistas en reformas integrales, instaladores de mobiliario de cocina, de productos financieros, etc.Todo ello apoyado con formación específica y asesoramiento en diseño y decoración de exposiciones.

En la inauguración de este showroom, Inca Activa contó con la presencia de numerosos profesionales del sector, entre ellos, las tiendas Decoractiva de la zona centro y directores de marketing y comercial de Grupo Electrolux. Para amenizar el acto, los asistentes pudieron disfrutar de todo un deleite en gastronomía de la mano de dos cocineros del equipo de Fernando Canales.

* Noticias relacionadas:
Decoractiva divulgará las ventajas del asociacionismo en SICI
Nueva Decoractiva en Bilbao
* Para más información: www.decoractiva.com

 

 

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