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Martín Berasategui, nueva imagen de Beko - Cocina Integral
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Martín Berasategui, nueva imagen de Beko

11/11/2011

Beko ha cerrado un importante proyecto de colaboración con el reconocido Chef Martín Berasategui como nueva imagen de marca para España.

El acuerdo de Beko con Berasategui fue presentado en rueda de prensa ayer, 10 de noviembre, en el restaurante Lasarte de San Sebastián, establecimiento emblemático del conocido chef que cuenta con tres estrellas Michelín.

Martín Berasategui con Cem Akant, Director General de Beko Electronics España.

La incorporación de Berasategui como imagen de Beko en España fue presentada por Cem Akant, Director General de Beko Electronics España. Para Akant, la apuesta de Berasategui por los electrodomésticos de Beko supone un nuevo hito en la historia de la compañía en España, y afirma estamos convencidos de que nuestros electrodomésticos y Martín Berasategui serán la pareja perfecta.

En palabras de Berasategui: Estoy muy satisfecho de poder formar parte de Beko por ser la marca de electrodomésticos que mejor se adapta a mis necesidades para cocinar en el hogar.
* Noticias relacionadas: José Ramón Valle, nuevo Director de Marketing y Ventas de Beko
* Para más información: www.beko.com

 

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