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Jornada Tendencias Lifestyle and Interiors, de CENFIM - Cocina Integral
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Jornada Tendencias Lifestyle and Interiors, de CENFIM

08/01/2016

Constará de presentación y análisis de las tendencias del hábitat 2016-2017 y un taller práctico y se celebrará en Barcelona.

El evento tendrá lugar el próximo día 13 de enero, de 10 a 14, en la Sala de Actos de ACCIÓ (Passeig de Gràcia, 129, Barcelona), y correrá a cargo de WGSN, reconocida consultora internacional de detección de tendencias de consumo, moda y diseño, que cuenta con una herramienta de predicción de tendencias y desarrollo de productos, específica para las industrias del hábitat.

Dos proyectos de innovación en tendencias y materiales por iniciativa de AMIC y CENFI

La jornada está dirigida a: gerentes y oficina técnica de empresas fabricantes y distribuidoras del hábitat, así como a diseñadores e interioristas. Las inscripciones se pueden realizar hasta el 11 de enero de 2016. Las plazas son limitadas y se asignaran ppr orden de inscripción. Es gratuito para empresas asociadas a CENFIM y cuesta 125 euros más IVA para los no asociados*.

Programa provisional
– 10:00-10:15. Acreditaciones

– 10:15-10:30. Bienvenida y presentación

-10:30-12:00. Presentación tendencias hábitat 2016 con María Sylvia Llamozas (WGSN)

– 12:00-12:15. Pausa café

– 12.15-13:15. Taller práctico. Maria del Carmen Cobos (CENFIM)

– 13:15-14:00 Introducción a las  tendencias 2017. María Sylvia Llamozas (WGSN)

El conocimiento de tendencias de consumo y diseño es crucial para la innovación en el mercado y la diferenciación de producto, adaptándolo a las preferencias de los clientes. Además, las empresas asociadas a CENFIM tienen la posibilidad de aplicar estas tendencias a través del design thinking en un proyecto financiado por el Ministerio de Industria por el que cinco empresas asociadas contarán con asesoramiento personalizado para el desarrollo del un nuevo producto. El asesoramiento incluye taller creativo, elaboración del brief de diseño, diseño conceptual y test de mercado frente a consumidores reales. Los interesados pueden dirigirse a mcarmen.cobos@cenfim.org

* Arquitectos, interioristas y diseñadores: posibilidad de asistencia gratuita si participan en el taller de creatividad Innomat.

* Para más información: www.wgsn.com/en/lifestyle-interiors / www.cenfim.org

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