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Jorge Lorenzo, nuevo fichaje de Silestone - Cocina Integral
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Jorge Lorenzo, nuevo fichaje de Silestone

06/06/2011

Silestone y Jorge Lorenzo han llegado a un acuerdo por el cual la marca española será sponsor personal del piloto mallorquín durante la presente temporada 2011 y hasta la celebración del Gran Premio de Catalunya de 2012.

Lorenzo lucirá el logotipo de Silestone en su gorra personal durante esta temporada, y colaborará en algunas acciones promocionales de la marca. La alianza, que se ha iniciado en el Gran Premio que se ha disputado este fin de semana en el Circuit de Catalunya, supondrá la colaboración de Lorenzo en algunos actos promocionales de la marca de superficies de cuarzo, aún por determinar.

La confirmación del acuerdo tuvo lugar el pasado 3 de junio en un acto en el que estuvieron presentes tanto Jorge Lorenzo, como el Brand Manager de Silestone, Damián Granados, y el Director Comercial de Grupo Cosentino, Eduardo Martínez-Cosentino.

Asimismo, desde 2008, Silestone es también patrocinador personal del piloto asturiano de F-1 Fernando Alonso. Cuatro años de apoyo que han consolidado la presencia de Silestone en el deporte de alta competición y su proyección internacional.
* Noticias relacionadas: Silestone patrocina el Premio Highest New Entry
* Para más información: www.silestone.es

 

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