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FEDERMUEBLE promueve el intercambio comercial con Irán - Cocina Integral
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FEDERMUEBLE promueve el intercambio comercial con Irán

16/09/2013

FEDERMUEBLE visitó Irán en misión comercial y firmó un acuerdo de colaboración con la Asociación Persa de Empresas del Mueble (FIPCO, de sus siglas en inglés), que la entidad considera una gran oportunidad de negocio.

La Federación Española de Empresarios e Industriales del mueble, FEDERMUEBLE, representada por la asociación RED, Reunión Empresas de Diseño, realizó del 13 al 15 de agosto una visita comercial a la Feria Internacional del Mueble de Hogar, HOFEX, en Teherán organizada por la Asociación Persa de Empresas del Mueble, Iran Furniture Manufacturers & Exporters Union (FIPCO), con la que se firmó un acuerdo de colaboración para promover el intercambio comercial entre ambos países, así como la transferencia de conocimientos para la mejora de la competitividad.

Federmueble en Irán

A la visita también asistieron representantes de tres empresas de muebles de la Comunidad Valenciana, Ascensión Latorre, Muebles Picó y Confortec que constataron la falta de visión del diseño como valor estratégico en la mayoría de las empresas visitadas en la feria.

Entre las conclusiones extraídas de esta visita destaca la oportunidad de negocio para el sector del mueble español en este mercado gracias a la gran capacidad industrial de las empresas, iraníes así como por la incipiente aplicación del diseño como valor principal en sus productos siguiendo el modelo europeo. Además para analizar mejor las posibilidades del país y afianzar el convenio firmado se está barajando la organización de una nueva visita comercial con ocasión de la feria MEDEX (Feria Internacional de Mobiliario de Hogar y Oficina, Decoración, Accesorios, Maquinaria y Equipamiento para la industria del mueble) que tendrá lugar en los próximos meses.

* Para más información: www.confemadera.es

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