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El mueble valenciano en Latinoamérica - Cocina Integral
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El mueble valenciano en Latinoamérica

05/05/2010

Anieme e Ivez han organizado una misión comercial a Colombia y México con siete empresas valencianas del sector del mueble: Soher, Amboan, Curvasa, Koo International, Point, Muebles Cercós e Industrias Casanova Gandía.

La Asociación Nacional de Industriales y Exportadores de Muebles de España (ANIEME) y el Instituto Valenciano de la Exportación (IVEX) han organizado una misión comercial directa a Colombia y México en la que participan siete fabricantes de muebles de la Comunidad Valenciana.

La misión comercial, que comienza hoy, 5 de mayo, se extenderá hasta el próximo día 15 y tiene previsto visitar las ciudades de Bogotá, en Colombia, y Guadalajara y México D.F, en México.

La oficina de IVEX México ha sido la encargada de la elaboración de las agendas de entrevistas de los fabricantes valencianos con los importadores y prescriptores mexicanos en Guadalajara y México DF. La Cámara de Comercio de Valencia, a través de personal propio en destino, ha concertado las reuniones que tendrán lugar en Bogotá.

Tras el estudio de mercado realizado por personal de ANIEME en Colombia en octubre 2009, se han detectado oportunidades de negocio para el mueble español de estilo moderno y gama media-alta, lo que ha llevado a la organización de esta acción.

En el caso de México, se trata de un mercado en el que ANIEME lleva trabajando años para fortalecer la presencia de mueble español. En esta misión comercial, las reuniones con prescriptores y decoradores son el objetivo principal de la visita a México, pues es en el canal contract donde actualmente hay más posibilidades para el mueble español.

* Noticias relacionadas:
El Mueble de España viaja a París
Oportunidades de negocio en India

* Para más información:

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