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Dornbracht y Alape inauguran su nuevo showroom en Barcelona - Cocina Integral
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Dornbracht y Alape inauguran su nuevo showroom en Barcelona


20/06/2014

Dornbracht y Alape han inaugurado un nuevo espacio conjunto, exclusivo para profesionales, en la zona alta de Barcelona (Folgueroles, 17). El edificio incluye espacio de exposición, oficinas comerciales y aula de formación.

Dornbracht y Alape inauguran su nuevo showroom en Barcelona

El pasado jueves día 19, COCINA INTEGRAL estuvo presente en la presentación a la prensa del nuevo showroom de Donrbracht y Alape, en la calle Folgueroles 17 de Barcelona, donde se exponen los productos más emblemáticos de las dos marcas. En la zona dedicada al mundo de la cocina, se puede ver el montaje de Water Zones de Dornbracht, por ejemplo.

Este traslado de sede brinda la oportunidad de disponer, en una misma instalación, de showroom exclusivo para profesionales, oficinas comerciales y aula técnica de formación. Situada en un entorno privilegiado de la Ciudad Condal, en un edificio diseñado por el prestigioso arquitecto Óscar Tusquets, la nueva ubicación cuenta con una amplia red de servicios y una excelente localización con respecto a los principales accesos a Barcelona.

El nuevo local, de 300 metros cuadrados distribuidos en tres plantas, cuenta con una amplia zona de exposición de productos y novedades (el showroom propiamente dicho, de unos 200 m², que ha sido diseñado por el arquitecto de interiores Dirk Meuleneers ) con acceso directo desde la calle, una primera planta diáfana dedicada a oficinas, y un sótano equipado para llevar a cabo las sesiones de formación técnica para instaladores, comerciales y profesionales del sector. Todo ello está controlado por las firmas Gira y altavoces rebox, marcas punteras en digitalización de espacios, concepto clave para Dornbracht en sus últimos lanzamientos. Inspirados en la revolución de los smartphones, los avances de la firma se dirigen hacia una digitalización total de la cocina y también del baño, para cambiar de raíz los hábitos cotidianos de los usuarios en su día a día y mejorar radicalmente su vida, todo según sus necesidades individuales.

Cuando se cumplen 15 años de la fundación de Dornbracht España, y tras una larga trayectoria al serivicio de los profesionales del sector de la grifería en nuestro país, en 2013 se asumió responsabilidad comercal de Portugal, un nuevo paso al que se suma este acto inaugural, que ha contado con la presencia del prestigioso diseñador, Christian Sieger.

Nuevo gerente
Dornbracht España ha aprovechado la presentación de su nuevo showroom para comunicar oficialmente que Jorge Caparrós, profesional con larga trayectoria en el sector que trabajó anteriormente en Cosme Toda, es el nuevo gerente de la firma. Jorge sustituye a Jordi Galiana, que después de 12 años en el cargo, se ha incorporado en Londres,  al departamento internacional de proyectos Dornbracht  y Alape.

* Para más información: www.dornbracht.com