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Deccokitchen, una opción de futuro para el especialista de cocina
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Deccokitchen, una opción de futuro para el especialista de cocina


10/03/2017

Cadena Elecco ha renovado su proyecto integral Deccokitchen, dirigido a tiendas y estudios especializados en cocina, coincidiendo con la puesta en marcha de sus dos nuevas gamas de mueble de cocina con marca propia.

Concretamente una primera gama de producto nacional SK, Spanish Kitchen, y una segunda de producto de origen alemán GK, German Kitchen, conforman la oferta de mueble Deccokitchen, con un portfolio de producto cuyo objetivo principal está destinado a cubrir las demandas de un amplio segmento de consumidores y por tanto bajo el prisma de aportar mas capacidad de negocio para sus tiendas asociadas. Respecto a la gama electrodomésticos, Deccokitchen dispone de la práctica totalidad de marcas que operan en el mercado español, y está actualmente cerrando acuerdos con marcas partner especialmente vinculadas al proyecto.

Deccokitchen, una opción de futuro para el especialista de cocina

Deccokitchen como proyecto integral, dota a sus tiendas asociadas de todos los elementos comerciales y de marketing necesarios para operar en el día a día, en un mercado que hoy requiere de más especialización y con un consumidor cada vez más exigente e informado. Arropados por el grupo líder en la distribución nacional de electrodomésticos de gama blanca y encastre, las tiendas Deccokitchen disfrutarán en esta nueva fase del proyecto de nuevos componentes de marketing, simplificación en la operativa de trabajo y nuevos servicios exclusivos añadidos, a la vez que mantendrán disponibles herramientas de venta de contrastado rendimiento. El objetivo principal del grupo pasa por ayudar a aumentar las ventas de equipamientos de cocina en sus puntos de ventade muebles y electrodomésticos, producto este último muy necesario para las cuentas de resultados de sus negocios.

Cadena Elecco potenciará el proyecto con la puesta en marcha un plan de marketing de desarrollo especifico Deccokitchen a nivel nacional, para ello ampliará sus redes comerciales e implementará gradualmente el proyecto en aquellas zonas en las que ya está presente.

* Para más información: www.cadenaelecco.com

Cocina Integral