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AMC ofrece apoyo a sus asociados en materia de exportación - Cocina Integral
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AMC ofrece apoyo a sus asociados en materia de exportación


06/07/2012

El Consorcio de Exportación de AMC persigue facilitar las ventas en el exterior de sus empresas integrantes mediante la promoción y el aprovechamiento de las sinergias.

El Consorcio de Exportación de la Asociación Española de Fabricantes de Cocina (AMC) es un servicio de apoyo a la exportación para las empresas asociadas, cuyo objetivo es aprovechar de manera permanente las sinergias derivadas de las distintas formas de colaboración entre estas, vía ahorro de coste y explotación de complementariedades.

 

Logo AMC

A diferencia de otros consorcios de exportación tradicionales, el Consorcio de Exportación de AMC tiene el carácter de macroconsorcio, esto es, puede integrar a todo tipo de empresas del sector o relacionadas con este, por lo que es por tanto de libre adhesión.

Se trata de una estructura de servicios “a la carta”, con un coste básico para todas las empresas y unos costes variables individualizados en función de los servicios adicionales utilizados por cada una de ellas.

El Consorcio se propone incrementar las ventas de las empresas asociadas en los mercados exteriores mediante: obtención y compartición de información sobre mercados y clientes en el exterior; acciones de promoción conjunta, y apoyo en la comercialización de los productos de los asociados. También tiene como objetivo complementar el ámbito de actuación de AMC con un servicio de exportación adaptado a la realidad de sus empresas.

Las ventajas son que se conseguirá un mayor nivel de información para la actuación exterior y una mayor visibilidad del origen español y de sus ventajas, la presentación de una gama más amplia de productos, las sinergias entre las empresas del grupo y el ahorro de costes promocionales, comerciales y logísticos.

* Para más información: www.amcocina.com