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Leicht, marca innovadora - Cocina Integral
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Leicht, marca innovadora

07/03/2016

Los galardones recibidos últimamente por Leicht Küchen AG acreditan su gran potencial de innovación.

Leicht ha ganado este año varios premios en las categorías del Plus X Award. La empresa ha sido premiada, independientemente de las gamas, por su innovación, elevada calidad, diseño, confort en el uso y funcionalidad, y ha recibido el premio al Mejor Producto 2015/2016 por el sistema de estanterías iluminadas Xtend+ .

Leicht, marca innovadora

Una estrategia de marca de éxito
Sin embargo, la distinción más alta que se puede obtener dentro de las diferentes categorías del premio Plus X Award es la clasificación como Marca Más Innovadora del Año, un premio que obtuvo Leicht como único fabricante de cocinas en junio del 2015. El premio es para Stefan Waldenmaier, presidente de la junta directiva de Leicht Küchen AG, una prueba evidente del éxito de las estrategias de empresa y de marca.

Leicht, marca innovadora

Un factor decisivo para la obtención de la distinción superior fue, entre otros, la novedad de la gama Xtend+: la reorganización de la arquitectura de la cocina con estanterías abiertas e iluminadas que se pueden abrir y cerrar individualmente mediante láminas de aluminio.

* Para más información: www.leicht.com

 

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