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Segundo año de crecimiento para los electrodomésticos de línea blanca - Cocina Integral
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Segundo año de crecimiento para los electrodomésticos de línea blanca


19/01/2016

Las unidades vendidas de electrodomésticos de línea blanca crecieron un 11,20% en 2015 con respecto a 2014, según ANFEL.

La facturación en electrodomésticos de línea blanca también creció, concretamente un 14,18% en 2015 en comparación con el anterior, según los datos de la Asociación Nacional de Fabricantes e Importadores de Electrodomésticos (ANFEL). Se vendieron 644.969 unidades de electrodomésticos de línea blanca, frente a las 609.204 de 2014.

Se recuperan los electrodomésticos de linea blanca

Ganan los frigoríficos combinados

Las ventas en unidades crecieron en la práctica totalidad de categorías de productos auditadas por la patronal de fabricantes del sector. Destacan los frigoríficos, cuyas ventas subieron un 18,35%, y las encimeras de inducción, con un repunte del 12,72%, y también las secadoras, que arrojaron un crecimiento del 14,50%. Los únicos descensos se produjeron en cocinas (-8,47%).

Se recuperan los electrodomésticos de linea blanca

Si concretamos más, en cuanto a frigoríficos sobresalen los combinados, con ventas incrementadas en un 22,34%, los side-by-side subieron un 18,14% y los de una puerta, 16,55%; los frigoríficos de dos puertas aumentaron un 8,48% en ventas. Por su parte, las lavadoras también subieron en unidades vendidas, un 8,84% en este caso, incremento en el que el papel protagonista lo interpretaron las de carga superior, con un 9,35% frente al 8,80% de las de carga frontal. Los lavavajillas, por su parte, crecieron un 10,96%% en ventas y las campanas, un 8,33%. Las encimeras en total alcanzaron un 8,95 de incremento (9,11% las vitrocerámicas), y los hornos un 11,29%. Las encimeras no vitrocerámicas ni de inducción experimentaron una leve subida (2,26%).

Se recuperan los electrodomésticos de linea blanca

Estas cifras parecen confirmar un cambio de tendencia en el sector, con dos años consecutivos de incrementos tras seis de pérdidas. 

* Otras noticias relacionadas:

La línea blanca remonta en 2014

* Para más información: www.anfel.org