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La feria Z-Mac se promociona en TV - Cocina Integral
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La feria Z-Mac se promociona en TV

29/05/2008

La feria española de maquinaria Z-mac España, que celebrará su primera edición del 10 al 13 en Madrid junto a Zow España, se anunciará en TVE1 del 4 al 9 de junio, en el bloque publicitario posterior a la segunda edición del Telediario.

Según fuentes de la organización, el anuncio de Z-mac subrayará con humor las ventajas del nuevo concepto Premium de la feria, basado en las reducidas dimensiones que facilita la reunión y el trabajo de los líderes del sector en un entorno agradable, sin el ruido ambiental que durante décadas ha dominado en las ferias de maquinaria irritando tanto a expositores como a visitantes.

La feria Z-Mac, la feria sin ruidos, se celebrará en Madrid junto a la ya conocida Zow España, que celebrará del 10 al 13 de junio su séptima edición y que también tiene preparada la emisión de spots televisivos. Los organizadores de ambos certámenes esperan la asistencia de más de 12.000 visitantes profesionales.

Zow España crece un 14,8%

ZOW España ha cerrado las ventas para esta edición con un aumento del 14,8% en relación a las ventas registradas en 2007, lo que muestra un excelente resultado teniendo en cuenta la muy publicitada y debatida ralentización económica en España.

También ha aumentado el número de empresas extranjeras participantes en la feria, especialmente italianas, mientras que el número total de expositores y empresas representadas se mantiene en unos 300.

* Para más información:

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