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Hisense, patrocinador oficial y proveedor del Open de Australia - Cocina Integral
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Hisense, patrocinador oficial y proveedor del Open de Australia

20/11/2013

Hisense será la marca oficial de televisores y aparatos de refrigeración del Open Australia 2014. Los aficionados podrán presenciarlo en directo a través de las pantallas que se ubicarán en los escenarios del torneo.

Además Hisense organizará una zona de entretenimiento llamada Family Fun, que estará ubicada en el Grand Slam Oval, y que se dará a conocer en la la página de facebook de Hisense Australia, a principios de 2014.

Hisense, patrocinador oficial y proveedor del Open de Australia

Hisense ha estado presente en Australia desde 2006 y reconoce la importancia de alinear la marca con el deporte y, en concreto, con el tenis profesional. Este es un fantástico paso que la compañía esta tomando para aumentar el conocimiento de la marca Hisense, es simplemente la culminación de nuestra estrategia en curso, declaró Andre Iannuzzi , director de Márketing de Hisense Australia. Se trata de una nueva acción de apoyo de Hisense orientada al mundo del tenis en Australia; de hecho, desde hace unos años el estadio australiano donde tiene lugar el Open se llama Hisense Arena.

Craig Tiley, director ejecutivo de Tennis Australia y director del torneo del Abierto de Australia, afirmó a su vez: Cada año, el Hisense Arena acoge a algunos de los mejores jugadores de tenis del mundo , y estamos muy emocionados al ver que la firma amplia su asociación con nosotros, gracias a que en 2014 Hisense será el proveedor oficial de todos los televisores y aparatos de refrigeración del evento como testimonio de la excelente calidad de los productos Hisense acorde con un evento deportivo de clase mundial.
 
* Para más información: www.hisenseiberia.com

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