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Liebherr, galardonada de nuevo en los Premios Plus X Awards - Cocina Integral
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Liebherr, galardonada de nuevo en los Premios Plus X Awards

26/07/2012

Liebherr ha vuelto a destacar en los premios Plus X Awards, esta vez con tres galardones. Su estructura de comercialización y sus productos económicamente atractivos, a juicio de los responsables de la marca, lo han propiciado.

Un año más la gama de electrodomésticos Liebherr ha sido galardonada con tres premios Plus X Awards. Además, la marca Liebherr obtuvo la distinción de Marca Profesional del Año 2012.

Liebherr X Plus AwardsUn jurado de renombrados expertos concede anualmente el premio Plus X Award. Los criterios de evaluación son la innovación, el diseño, la calidad, el confort en el manejo, la ergonomía y la ecología.

El sello Mejor Producto del Año dentro de una categoría de productos, se otorga a aquellos modelos que presentan unas prestaciones extraordinarias. Liebherr lo ha obtenido para tres productos: el armario bodega para el acondicionamiento de vinos WTes 5872, el frigorífico Table-Top TP 1760 y el congelador Table-Top”GP 1486. Además, estos tres aparatos obtuvieron también el premio Plus X Award para Alta Calidad, Diseño y Confort en el Manejo.

Por primera vez, este año se solicitó al sector profesional que votase sus preferencias en diferentes categorías de aparatos, y Liebherr obtuvo el galardón Marca Profesional del Año 2012 en la categoría de productos Grandes Electrodomésticos. Una estructura de comercialización basada en la asociación, junto a una línea de productos económicamente atractivos, han marcado la diferencia.

* Para más información: www.frigicoll.es

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