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Silestone renueva el patrocinio de Jorge Lorenzo - Cocina Integral
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Silestone renueva el patrocinio de Jorge Lorenzo

31/05/2012

Silestone sigue siendo sponsor personal del piloto mallorquín que luce el logotipo de la marca en su gorra.

Silestone, patrocinador de Jorge Lorenzo.Silestone y Jorge Lorenzo, triple campeón mundial de motociclismo, han renovado el acuerdo de patrocinio que firmaron hace un año. Con esta unión, la marca española continúa siendo sponsor del piloto mallorquín que luce el logotipo de Silestone en su gorra personal.

La renovación de este patrocinio se escenificó ayer por la tarde, durante un evento exclusivo que la multinacional Grupo Cosentino, productor y distribuidor de Silestone, celebró en Barcelona junto a Jorge Lorenzo. Al acto asistieron más de 150 invitados, entre clientes pertenecientes al programa de fidelización Loyalty del Cosentino Center de Barcelona, y diversos profesionales de la comunicación.

Por parte de la compañía Grupo Cosentino han estado presentes Vicente Martínez-Cosentino, Gerente del Cosentino Center de Barcelona, y Santiago Alfonso, Director de Comunicación y Marketing de Grupo Cosentino.

El piloto mallorquín participó en todas las actividades organizadas para la ocasión; saludó a los invitados, firmó autógrafos y atendió a prensa presente en el acto.

Gracias a este acuerdo, Silestone continúa siendo patrocinador personal de Jorge Lorenzo para la actual temporada 2012-2013 del mundial de motociclismo y participará en diferentes eventos promocionales de la marca.

* Para más información: www.silestone.es

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