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La venta de electrodomésticos sigue cayendo - Cocina Integral
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La venta de electrodomésticos sigue cayendo


13/05/2011

Los resultados consolidados del sector de electrodomésticos de línea blanca para este periodo arrojan una reducción acumulada del 17,4% en facturación y del 15,4% en unidades, en su comparativa con el mismo periodo de 2010.

Es significativa su comparativa con lo acontecido en 2010, donde se produjeron incrementos del 6,1 % en facturación y del 5,3 % en unidades.

Corresponde este inicio de año con un periodo muy negativo y de gran complejidad en el que los datos obtenidos han mostrado una caída del mercado mucho más pronunciada de lo esperado, con una tendencia que lo coloca a niveles de ventas del año 1996, habiéndose reducido el perímetro del mercado en un 40% desde 2007, y prácticamente habiendo desaparecido las expectativas de un cierre de año plano.

El sector se mantiene atento al desarrollo, tanto de los planes renove mejorados (ampliación de incentivos a productos súper-eficientes de clasificaciones energéticas A++ y A+++ según el nuevo etiquetado energético), como a la ejecución de una de las medidas aprobadas en Consejo de Ministros, basada en el desarrollo de campañas promocionales del ahorro y eficiencia energética, en las que el sector industrial de los electrodomésticos de línea blanca (considerado como estratégico por el Gobierno) dispone de una posición relevante por su gran potencial en este campo.
* Noticias relacionadas:
Crece la venta de electrodomésticos en España
* Para más información:
www.anfel.org