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LivingKitchen busca más visitantes internacionales - Cocina Integral
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LivingKitchen busca más visitantes internacionales

24/11/2010

Una vez más, Koelnmesse ha lanzado en el extranjero una potente iniciativa publicitaria para promocionar entre los visitantes extranjeros la próxima edición de Imm Cologne y LivingKitchen.

Desde principios de septiembre, representantes de Koelnmesse y de la Asociación de la Industria Alemana del Mueble (VM) han organizad en todo el mundo ruedas de prensa dedicadas especialmente a los más destacados representantes de los medios.

Según ha informado Gerald Böse, presidente del consejo de dirección de Koelnmesse, en Alemania no existe un lugar mejor para introducirse en el mercado del mueble y el hábitat que Imm Cologne. Su doblete con la LivingKitchen, la nueva feria dedicada a la cocina, eleva todavía más el atractivo de la Imm Cologne.

Para transmitir este mensaje a todo el mundo, los organizadores de Imm Cologne y LivingKitchen se han trasladado a Estambul, Moscú, Pekín, Tokio, Buenos Aires y Santiago de Chile, donde se han reunido con la prensa más relevante y los representantes de las más importantes instituciones y asociaciones.

* Noticias relacionadas:
LivingKitchen apunta ya 150 expositores
Otro hall para la cocina en LivingKitchen

* Para más información: http://www.livingkitchen-cologne.de.

 


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