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Últimos datos de Interzum - Cocina Integral
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Últimos datos de Interzum


04/03/2009

Responsables de Interzum (Colonia, 13-16 de mayo), se desplazaron ayer a Madrid para presentar los últimos datos de la feria. 42 empresas españolas y cinco portuguesas han confirmado su participación en el evento.

Interzum está de celebración y no sólo porque este año la feria cumple 50 años, sino porque está cerrando unas cifras de participación récord, todo un logro en los tiempos que corren.

Responsables de la feria lo explicaron así ayer en una rueda de prensa celebrada en el Hotel Casino de Madrid. En palabras de Markus Majerus, Responsable de Comunicación de KoelnMesse, esperamos que participen en la feria unos 1.300 expositores, el 70% de los cuales procederá de fuera de Alemania, concretamente de 60 países. En cuanto a visitantes, la feria espera acoger a más de 50.000. Prevemos que un 70% de estos visitantes será extranjero y un 90% tendrán poder de decisión.

Es gratificante comprobar cómo en momentos tan difíciles para el sector, un 99% del espacio de Interzum reservado para los expositores de componentes para el mueble está ya vendido, si bien otros espacios, como el de madera y chapados, superficies y papeles decorativos, herrajes funcionales, y textiles y maquinaria, están a unos niveles de ocupación menor: del 70%, 75%, 95% y 80%, respetivamente.

Aún así, Interzum no sólo espera un gran éxito por su exposición comercial de 157.000 m2 (un 8% más que hace dos años). La feria ha organizado para esta edición un amplio programa de actividades que aportarán al visitante y al expositor una excusa más para volver.

Celebraremos una exposición especial de hábitats en el boulevard del recinto; un nuevo proyecto para materiales y networking denominado Innovation of Interior, en el Hall 4.2; la Jornada Internacional de la Chapa, en el hall 5.1; y entregaresmos los V Interzum Awards – apuntó Markus Majerus.

Alta representación española
A nivel español, los responsables de KoelnMesse Ibérica se expresaron satisfechos con los resultados de su esfuerzo. Carmen Lorenzo y Santiago González, respectivamente Sales Manager y Managing Director de la filial de KoelnMesse para España y Portugal, confirmaron que para esta edición han conseguido la participación de 42 empresas españolas y cinco portuguesas.

Entre los nombres confirmados nombraron a Indaux, Lamigraf, Filinox (que expone por primera vez), Navarro Azorín y Kitmar, en el apartado de componentes para el mueble. También han abierto la puerta a asociaciones importantes como COFEARFE y CONFEMADERA, que estarán presentes en el evento. Con otras, como AMC, aún están en conversaciones para facilitarles su participación en el evento.

* Para más información: www.interzum.com