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2.180 profesionales en la presentación de las novedades de Cosentino - Cocina Integral
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2.180 profesionales en la presentación de las novedades de Cosentino

13/07/2018

En total se han celebrado 50 jornadas enmarcadas en el calendario de aulas formativas que Cosentino mantiene activo anualmente en todos sus Cosentino Centers y Cosentino City’s. De esta manera, la gran mayoría de los asistentes han sido profesionales que pertenecen a Elite, el programa de fidelización que la firma tiene orientado a tiendas de cocina y baño de todo el mundo.

13.07.2018 Cosentino ha reunido en España, Portugal y Andorra a 2.180 profesionales de tiendas de cocina y baño para darles a conocer los nuevos colores que amplían el portfolio de las innovadoras superficies Silestone y Dekton. 

En realidad, el calendario se ha compuesto de un total de 50 aulas celebradas entre los meses de mayo, junio y principios de julio. Dichas presentaciones se enmarcan en el dinámico calendario de aulas formativas que Cosentino mantiene activo cada año en todos sus Cosentino Centers y Cosentino City’s.

Concretamente, en el mercado de Iberia, Cosentino cuenta con 20  Centers (18 en España y 2 en Portugal) y 1 City (Madrid, España). La gran mayoría de los asistentes a las jornadas han sido profesionales que pertenecen a Elite, el programa de fidelización que Cosentino tiene orientado a tiendas de cocina y baño de todo el mundo.

Nuevos colores para Dekton y Slestone

Así, durante estos encuentros, los invitados han conocido el gran lanzamiento comercial que la compañía acometió hace escasamente tres semanas a nivel mundial y que consiste en el desarrollo de más de una decena de nuevos colores para las superficies Dekton y Silestone. Con esta gran apuesta en innovación y bajo la premisa de dos claras tendencias estéticas, Natural y Urban, Cosentino escucha de nuevo al mercado para dar respuesta a lo que está dictando actualmente el diseño y la arquitectura de interiores y exteriores.

Además, el programa se ha completado con la presentación de la renovada web de la compañía, las ventajas que engloba el programa de fidelización Elite, así como las redes sociales de Cosentino y sus marcas. Algunas de estas jornadas han finalizado con atractivos shows culinarios en directo que han hecho la delicia de los invitados. Los contenidos han sido impartidos por el equipo comercial de Cosentino de cada zona geográfica.

*Para más información: www.cosentino.com

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